Before the first container, the first trade fair or the first distributor, you find out whether the target market has room for you, at what price and by which route you enter. We work as a European agency: we research in the market's language, from official European and national sources, and give you a reasoned decision, not a report that ends up in a drawer.
Most expansions fail not because of the product but because of the order of steps: a company enters a market picked after a trade fair or a contact, without knowing what it really costs to sell there.
Market size, trends, consumption and imports in your category, drawn from Eurostat, national statistics and foreign trade data.
Who buys, how they buy and what they expect: the segments where your offer has the best chance.
Local players and importers, their positions, price levels by channel and typical margins.
Standards, certifications, labelling, taxes and entry requirements that change your cost or timeline.
Distribution, marketplaces, retail chains, agents: which channel fits your volume.
An estimate of the accessible market (TAM, SAM, SOM) and the legal, currency and commercial risks, with measures for each.
The recommended route, entry pricing, messaging and an indicative budget for the first 12 months.
A working session where you go through the conclusions and decide the next step, with the document in Romanian and, on request, in English.
Each additional target market in the same study: €1,495.
We define the product, the target market, the questions the study must answer and the decision criteria.
Official data, competitor analysis, price checks and, where relevant, conversations with importers or distributors.
Potential, risks, channels and entry scenarios, ranked in the order in which they are worth testing.
The report, the presentation and the plan for the first 90 days.
Internationalisation support schemes use expense categories like the ones below. Our deliverables fit within them, while eligibility is set by the guide of the call you apply to; together we check the fit and the documents required.
A study on one target market costs €2,995 excl. VAT. Each additional market analysed in the same study costs €1,495. The price includes the report, the presentation of results and the plan for the first 90 days.
Usually four weeks from the brief. Markets with little public data, or with direct conversations with importers, may need an extra week; you know this from day one.
In European Union markets and in the United Kingdom, with research in the market's language. For markets outside Europe we use the same method and international trade sources.
Market studies appear as an expense category in many internationalisation support schemes. Eligibility is set by the guide of the call you apply to; we help you place the deliverables in the right category and have the required documents ready.
A report with the conclusions and sources, an estimate of the accessible market, a map of competitors and prices, the risks with their mitigation measures, and the entry strategy with an indicative 12-month budget.