Practical guides, actionable checklists, ROI calculators and ready-to-use templates. Download. Apply tomorrow.
Resources built from real practice, tested with clients across 30+ industries.
12 audits and studies delivered for manufacturers, clinics, B2B services and hospitality: what we analysed and what each one received.
See the audits →Welcome series, abandoned cart, re-engagement. Flows ready to implement in Brevo, Mailchimp or Klaviyo.
See the projects →From zero to a complete strategy: which channels, which budgets, which tools. 45 pages of distilled practice.
CPM12 comparison criteria, decision tables and the full-funnel omnichannel model. What to choose based on your goal.
CPMFrom an optimised GBP to reviews, NAP consistency and local keywords. Visible on Google Maps in 30-60 days.
CPM12 comparison criteria, decision tables and the full-funnel omnichannel model. What to choose depending on your objective.
CPMLocal platforms (2Performant, Profitshare), real commissions, profitable niches and how to launch your own affiliate programme.
CPMMicro vs macro, how to vet an audience, how to structure the brief and how to measure ROI without a discount code.
CPMTaboola, Outbrain, DV360, SmartStream. Real CPM and when to choose these channels over Google/Meta.
CPMHow to send messages legally, which platforms to use, real costs and message types on the WhatsApp Business API.
CPMTaboola, Outbrain, DV360, SmartStream. Real CPM and when to choose these channels over Google/Meta.
CPMTechnical SEO, on-page, off-page, Core Web Vitals and Schema.org. Copy into Notion or Google Sheets and tick off.
CPMEUR 1.4 billion. The top 10 channels. ROAS by industry. 7 trends that define 2026-2027. Real data.
CPMEmail, SMS, cookie consent, forms, tracking. Everything you need to tick off for compliance in 2026.
Download →From campaign structure to extensions, negative keywords, conversions and the first 48 hours of optimisation. No mistakes at launch.
Download →Email, SMS, cookie consent, forms, tracking. Everything you need to tick off for compliance in 2026.
Download →Enter your target CPA, margin and budget: find the minimum ROAS for profitability and the monthly projection.
Download →List size, open rate, CTR and conversion rate → estimated monthly revenue from email marketing.
Calculate →A Google Sheet with categories, channels, frequency and KPIs. Fill it in in 1 hour, get your plan for a year.
Calculate →Google Slides with the complete structure: KPI dashboard, channel by channel, next steps. Ready to present in 30 minutes.
Calculate →SMART objectives, audiences, key messages, budgets, KPIs. Everything a specialist needs to launch the perfect campaign.
Download →Google Slides with the full structure: KPI dashboard, channel by channel, next steps. Ready to present in 30 minutes.
Download →Google Ads, Meta, LinkedIn, YouTube, TikTok, Programmatic. Complete guides for every channel.
Download →Technical SEO, local SEO, AI Search Optimisation and content marketing. Everything that brings traffic with no cost per click.
Email marketing, SMS, WhatsApp Business API. The direct channels with the highest open rates.
Organic social, TikTok Ads, influencer marketing. Building audiences and communities that convert.
How to build the strategy, how to allocate the budget and how to measure what matters. The foundation of any campaign.
Affiliate marketing, partnerships, referral programmes. Underused channels with excellent ROI.
The guides are the starting point. Tailored strategy, execution and continuous optimisation are what set growing businesses apart from stagnating ones.
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