For business owners and managers who want clarity before execution. Together we set the direction, prioritise the opportunities and build the systems that deliver predictable growth.
Without a strategy, every channel pulls in a different direction and the budget is split according to who shouts loudest.
A 3-4 hour session: objectives, opportunities, blockers and the priority decisions.
Competition, trends and new opportunities, monitored continuously.
The budget split across channels according to data and objectives, with a clear purpose for every euro.
Objectives, KPIs, owners and review points across the whole year.
Where the business stands today, based on data: sales, channels, costs.
The 12-month objectives and the channels that can achieve them.
What gets done, who does it, with what budget and how we measure it.
Every quarter we adjust the plan according to what the figures show.
Concrete results: portfolio and the audits we have carried out.
For businesses that already have sales and want to grow predictably, not just try new channels.
Yes, if you wish: the plan can be carried out by us, by your own people or by both.
A 3-4 hour session, with preparation beforehand and a decision document afterwards.
Yes: a part-time marketing lead for companies that do not yet have a marketing director.